”THE SIMPSONS” – INNOVATION ONCE-A-WEEK FOR 20 YEARS . Joel Cohen Writer and Co-Executive Producer for The Simpsons USA For over 20 years, The Simpsons has been a hallmark of innovation and creativity, becoming a global cultural icon and being hailed by Time Magazine as ”the greatest television show of the 20th century”. (In a 2003 BBC poll, Homer Simpson was voted the ´Greatest American;´Abraham Lincoln finished second...) Joel Cohen, Simpsons writer and producer, will tell you how this multi-billion dollar franchise started, succeeds and stays fresh even after 420 episodes. Joel managed to completely waste an MBA and a successful business career to instead write for TV´s most successful franchise. The now award-winning writer takes you into the minds (not literally) of the creative geniuses behind the show´s success. Using examples and clips in a fast-paced and humor-filled presentation, Joel reveals some of the creative team´s methods and insights that also lend themselves to any business or creative struggle. He inspires audiences to find a fresh approach to their work – whatever their role might be. In addition to Joel´s work on The Simpsons, he has been a contributing writer on numerous feature films. He has been nominated for or won major awards including an Emmy, a Golden Globe, and a Writer´s Guild Award. . Next Speaker